top of page

Game On: The New Playbook for Live Sports Advertising in the Age of Streaming

Tue, Jul 22

|

Jukebox

Powered by NBCUniversal

Game On: The New Playbook for Live Sports Advertising in the Age of Streaming
Game On: The New Playbook for Live Sports Advertising in the Age of Streaming

Time & Location

Jul 22, 2025, 6:00 PM – 9:00 PM

Jukebox, 1404 W 29th St, Cleveland, OH 44113, USA

About the event

From linear broadcasts to streaming and beyond, this panel explores how data, real-time targeting, and evolving viewer habits are reshaping sports advertising. Learn how brands and teams can win across every screen with smarter strategies, sharper targeting, and dynamic audience engagement.


Featured Panelists

  • Walter Cade, SVP Ad Sales Group, NBCUniversal (Moderator)

  • Beth Donovan, VP, SPD/Digital Sales, NBCUniversal

  • Sean Nowlin, Founder & CEO, SpotlightIQ

  • Chris Kaiser, Executive Vice President and Chief Marketing Officer for the Cleveland Cavaliers and Rock Entertainment Group, Cleveland Cavaliers Marketing Team


Share this event

bottom of page