Trade Show Marketing Specialist

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Company Name Jenne, Inc.
Location Avon, OH
Date Posted Jan 17, 2018
Category Marketing
Job Type Full-Time
Full Job Description
The Trade Show Marketing Specialist supports the trade shows and special events which Jenne, Inc. participates in on an annual basis.

A bachelor’s degree in marketing, communications or a related field.
Two to five years relevant experience in organizing trade shows and events.
Ability to travel 20-percent of time.
Experience in domestic shipping preferred.
Must be able to lift 50 pounds.

The candidate must possess strong organizational ability with an attention to detail, excellent communication skills, including written and verbal, and the ability to work in a fast-paced environment juggling multiple projects and priorities; a strong sense of urgency and work ethic; a resourceful, self-starter. Flexible in a fast-paced environment with competing and changing priorities.
A demonstrated computer proficiency in Microsoft Word, Excel, PowerPoint and the ability to learn the Jenne CRM system is required.

Plan and coordinate all logistics and deliverables for shows including space selection, housing and staff registration, service orders and shipping and receiving of exhibit materials.

Create a P&L for each show including vendor funding and documenting all expenses associated with the show with an eye on maintaining a positive bottom-line.

Draft and send proposals to vendors for participation in shows and events outlining the show audience, overall objectives, marketing deliverables and price associated with participation in the show.
Collaborate with external vendors and internal personnel to source and schedule services, including installation and dismantle of exhibits, electrical, insurance and booth furnishings.

Work with Product Management and Vendors to determine which products should be exhibited in the booth; source and coordinate shipment of the products.

Coordinate booth and travel schedules for our Sales, Product Management and Business Development team members attending larger shows and events.

Attend the larger shows to supervise set-up and tear-down; take responsibility for ensuring all prospects to the booth are scanned; and facilitate strong introductions and conversations between customers and prospects and Jenne personnel and vendors in attendance.

Develop and execute marketing of the shows, providing the company’s graphic designers with direction and theming.

Upload all trade show leads in Jenne’s CRM and assign leads to the Business Development Team for follow-up; report on success in opening new accounts and other ROI metrics as established.

Manage the inventory of all trade show marketing assets and strategize to ensure availability of marketing assets for future shows.

Pack and ship trade show properties to shows meeting all deadlines.

All other duties as assigned.

Ability to sit at a computer terminal for long periods of time.
Ability to be physically in attendance at workstation at designated company office location during normal business hours designated for this position.
Ability to travel up to 20% of the time
Ability to lift 50 pounds.

Medical, Dental and Vision Insurance
Prescription drugs
Program with access to free gyms nationwide through Prime Fitness
On-site Wellness Coach
Short and Long Term Disability
Life Insurance and AD&D – Employee, Spouse and Child(ren)
Retirement Plan
PTO Paid Time Off
Company Paid Holidays
Employee Assistance Program
Travel Assistance - Security that travels with you

Jenne, Inc. is an Equal Opportunity Employer

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