Public Relations Writer/Media Relations Specialist

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Company Name Marcus Thomas LLC
Location Cleveland, OH
Date Posted Oct 04, 2019
Category General
Job Type Full-Time
Full Job Description
Marcus Thomas, an integrated marketing communications agency, is looking for an exceptionally talented Writer and Media Relations Specialist to make a mark with our agency and clients.

This professional will support both business-to-business and consumer accounts with their talent for writing pitch letters, press releases, fact sheets, talking points, white papers, case studies and blogs. In developing these pieces, they will have the opportunity to learn about a wide range of products and businesses, from B2B manufacturers to suppliers of home and garden consumer goods. They will draw on their interviewing and research abilities, as well as their ability to capture complex ideas in simple, clear language. At the same time, their understanding of trade, news and consumer media will be highly valued. They will develop media lists, research journalists, identify story angles, pitch stories, monitor coverage, and develop other creative approaches to securing media attention.

The candidate chosen for this position will be part of the agency’s public relations community of practice, a team of about 20 counselors and specialists representing a variety of focus areas, including social media, influencer marketing, corporate communications, media relations and content services. Members of the public relations practice collaborate with many other disciplines at the agency, including the brightest minds in creative, digital, media, analytics and strategic services.

Experience: Three to five years of experience in media relations and editorial writing preferred. Agency experience is a plus, but those with other backgrounds, including journalism, are encouraged to apply.

Excellent writing skills; ability to concisely represent complex ideas; to draw your reader in with effective leads and headlines; to adapt your writing style and tone to the client’s or reader’s expectations; to revise your writing based on client or team member comments.
Strong journalistic research skills; ability to conduct interviews and research topics on the Internet and through background materials.
Excellent media relations skills; ability to think like a journalist, generating story ideas and angles; to research journalists and tailor pitches to specific journalists; to pitch ideas on the phone or by email; to conduct trade show outreach; to generate and maintain media lists and editorial calendars; to monitor, track and score media coverage; to plan and organize events related to media relations, including media tours.
Attention to detail; ability to proof your own writing and be accurate with facts and concepts.
Strong organizational skills; ability to plan activities and programs, coordinating with others; to manage multiple tasks for various accounts.
Strong presentation and interpersonal skills; ability to present your ideas clearly in person and on conference calls; to lead conference calls and conduct interviews.
Social media literacy; ability to conduct a social media scan, identifying social media interest in certain conversation topics; to post on social platforms and manage communities.

Other abilities and interests that would be valued in a candidate:
An aptitude for technical topics (mechanical, chemical or electrical).
Experience or interest in lawn and garden tools or topics.
Digital writing skills, experience writing for web development projects.

Interested parties should submit a cover letter, resume and writing samples demonstrating the range of their abilities.

Apply here

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