Optimization Team Lead

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Company Name thunder::tech
Location Cleveland, OH
Date Posted Jul 24, 2018
Category General
Job Type Full-Time
Full Job Description
A Day in the Life of the Optimization Team Lead
The Optimization Team Lead is responsible for a variety of tasks outside of day-to-day client responsibilities. From coordinating team efforts and processes to writing potential client scopes of work, the Optimization Team Lead is responsible for ensuring the team operates efficiently and effectively. Additionally, this role works closely with the Communications Department Manager to manage team member workloads, client assignments, onboarding, process documents and new tool integrations or selections.

Outside of Lead responsibilities, projects for an Optimization team member at thunder::tech can vary from website redesigns to running pay-per-click campaigns to coordinating with social media advertising and media buying plans. Daily checks are performed on client’s PPC campaigns to ensure they are running smoothly. Web projects require manual optimization of content and webpages as well as installation of Google Analytics/Tag Manager. These can range from a day’s project to spread out over the course of months. Reporting, interpreting and analyzing are a large deliverable for clients at the beginning of each month and help propel new business initiatives.

Communicating to the client (which can also be your teammates!) in an easy-to-understand way is crucial to success and further growth. One-off requests, consultations or troubleshooting for websites or Google accounts can disrupt a planned day; therefore, Optimization team members need to be flexible when problems arise and calm under pressure (don’t worry, we have a desk punching bag for those unlucky days).

Role Details:
Bachelor Degree in Business, Communications or Marketing
Experience leading a team, department or sizeable initiative with proof points on how your management style was effective
Experience collaborating with different areas of a business or different teams outside of your own thought leadership
Excellent verbal communication and presentations skills
Understanding of basic HTML and CSS language
Strategic and forward-thinking for the benefit of clients and the team
Ability to develop effective working relationships with employees at all levels within the company
Possesses a questioning attitude to continue to learn, produce results and strengthen relationships
Proven success of a past endeavor based on user behavior, data, analyzation and strategic suggestions

Install, work in and leverage the following tools:
Google Analytics
Google AdWords
Bing Ads
Google Tag Manager
Google Data Studio
Google / Bing Webmaster Tools
Google My Business
Other analytics tools such as DoubleClick, SEM Rush, Ahrefs, Heat Mapping Software, etc.
Understanding of social media advertising platforms is a bonus
Research, analyze and make recommendations based user behavior and data
Become familiar and acquainted with clients’ businesses and industries
Stay up-to-date on optimization trends and distribute that knowledge to the team
Prioritize and manage a monthly schedule with clients
Competitive Benefits:
Friday ”Beer::30”
Company Functions/Happy Hours
Continuing Education Cycle/Mentoring Opportunities
10 Paid Holidays, Including St. Patrick’s Day
Vacation and Sick Time
401k Eligibility
Life Insurance
Long-term Disability
Medical, Dental and Vision Insurance
Additional Perks

Apply here

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