The American Advertising Awards, formerly the ADDYs, is the advertising industry’s largest and most representative competition, attracting over 40,000 entries every year in local AAF Club (Ad Club) competitions. The mission of the American Advertising Awards competition is to recognize and reward the creative spirit of excellence in the art of advertising.

Conducted annually by the American Advertising Federation (AAF), the local Ad Club phase is the first of a three-tier, national competition. Concurrently, all across the country, local entrants vie to win ADDY Awards – recognition as the very best in their markets. At the second tier, local ADDY winners compete against winners from other local clubs in one of 15 district competitions. District ADDY winners are then forwarded to the third tier, the national stage of the American Advertising Awards. Entry in your local Ad Club competition is the first step toward winning a national ADDY.

Entering the American Advertising Awards supports the entire advertising industry, because the AAF and its local and district affiliates use the proceeds to enhance advertising through programs such as public service, internships, advocacy groups, advertising education, and consumer awareness.  At the Cleveland ADDY Awards, we celebrate our vibrant advertising community and honor the year’s biggest ideas and brightest minds in Northeast Ohio.

Vital dates

Open for entries – October 3, 2016
Deadline for entries – January 12, 2017
ADDY Judging – January 20-21, 2017
ADDY Awards Show – February 23, 2017

See the 2016-17 ADDY Rules and Categories PDF here.  Enter the competition here.

ADDY Show Open

2015 Winners

Best of Show
Single Event
96 Octane
2015 Motorcycle Rally Experience

Judges Choice Awards

flourish, Inc.
Poster – Single Unit
ALL Crane You Don’t Need A Big Foot
ALL Crane Rentals

FACTION Pictures
Animation or Special Effects
The Universal Field
The Universal Field

flourish, Inc.
Integrated Brand Identity Campaign
Good Greens Campaign
Good Greens

See the ADDY Showbook here courtesy of Angstrom Graphics.

See the entire ADDY photo album here, courtesy of Wetzler’s Photography.




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